Privacy Policy

1. Who we are

Arenci is operated by Nirvana AI Technologies Ltd, a private limited company registered in England and Wales under company number 17219459.

Registered office: 71-75 Shelton Street, Covent Garden, London, United Kingdom, WC2H 9JQ.

For privacy questions or requests, contact us at aryan@arenci.app.

2. Information we collect

2.1 Information you provide

• Account details — such as name, email address, phone number, and profile preferences when you create or update an account (including via sign-in providers).
• Search and shopping inputs — text queries, photos you upload for visual search, size/brand preferences, saved items (“finds”), and related feedback.
• Communications — messages you send us (for example support or feedback).

2.2 Information collected automatically

• Device and usage data — device type, OS version, app version, approximate location derived from IP, language, and how you use the Services (screens, features, crash logs).
• Identifiers — app installation identifiers, push notification tokens, and similar technical IDs needed to operate the Services.
• Log data — standard server logs for security, debugging, and reliability.

2.3 Information from third parties

We may receive limited information from authentication providers (for example Apple or Google Sign-In), analytics and infrastructure providers, and merchants or marketplaces when we surface product listings (title, price, image, and product URL as published by those sources).

3. How we use information

We use personal data to:

• Provide, operate, and improve Arenci (search, saves, stylist, and related features).
• Create and manage your account and preferences.
• Personalise results and recommendations based on your inputs and history.
• Send transactional messages and, where allowed, product updates or marketing (you can opt out of marketing).
• Send push notifications you enable (for example alerts related to finds or stylist missions).
• Measure performance, debug issues, and secure the Services.
• Comply with law and enforce our Terms of Service.

4. Legal bases (UK / EEA)

Where UK GDPR or EU GDPR applies, we rely on:

• Contract — to provide the Services you request.
• Legitimate interests — to secure, improve, and understand the Services, balanced against your rights.
• Consent — where required (for example certain cookies, marketing, or device permissions such as camera or notifications).
• Legal obligation — when we must retain or disclose information to comply with law.

5. Sharing of information

We may share information with:

• Service providers — hosting, databases, analytics, authentication, push delivery, error monitoring, and similar processors who act on our instructions.
• Merchants and platforms — when you leave Arenci to open a product page, that destination’s own privacy policy applies.
• Professional advisers and authorities — where needed for legal, security, or regulatory reasons.
• Business transfers — in connection with a merger, acquisition, or asset sale, subject to appropriate safeguards.

We do not sell your personal information.

6. International transfers

We may process data in the United Kingdom and in other countries where our providers operate. Where required, we use appropriate safeguards (such as standard contractual clauses) for transfers outside the UK / EEA.

7. Retention

We keep personal data only as long as needed for the purposes above, including to provide the Services, resolve disputes, and meet legal requirements. You may request deletion of your account; some records may be retained where the law requires or for legitimate security reasons.

8. Your rights

Depending on your location, you may have rights to access, correct, delete, or export your personal data, to object to or restrict certain processing, and to withdraw consent where processing is consent-based. To exercise these rights, email aryan@arenci.app. You may also lodge a complaint with your local data protection authority (in the UK, the ICO).

9. Children

Arenci is not directed at children under 13 (or the minimum age required in your country). We do not knowingly collect personal data from children. If you believe a child has provided us data, contact us and we will take appropriate steps.

10. Security

We use technical and organisational measures designed to protect personal data. No method of transmission or storage is completely secure; please use a strong password and keep your devices protected.

11. Changes

We may update this Privacy Policy from time to time. We will post the revised version on this page and update the effective date. Continued use of the Services after changes means you accept the updated policy where permitted by law.

12. Contact

Nirvana AI Technologies Ltd
Company No. 17219459
71-75 Shelton Street, Covent Garden, London, United Kingdom, WC2H 9JQ
Email: aryan@arenci.app

See also our Terms of Service and Contact page.